Regal Hotels Group Unveils MetaGreen The First Green Metropolis in The Sandbox


Regal Hotels Group (Stock Code :00078) tapped into the metaverse with a “Land” acquired at Mega City 2 of The Sandbox, a leading decentralised gaming virtual world and subsidiary of Animoca Brands. As the first green metropolis in The Sandbox, the first phase of the development will be officially launched on 12 January 2023. Regal Hotels is truly honoured to have the support from various pioneering strategic partners, including Hang Seng Bank, UOB Hong Kong, City Super Group and The Mills. All partners will join hands to foster a diversified green ecosystem and nurture a sustainable circular economy in order to contribute to the community and the environment.

Ms. Poman Lo, Vice-Chairman and Managing Director of Regal Hotels Group said, “As a thought leader in sustainable development, Regal Hotels group seeks to co-create a powerful collaborative ecosystem with strategic partners to inspire decarbonisation and behavioural changes in the consumer and business communities. MetaGreen is a progressive green movement aimed at promoting green actions in metaverse and real life through immersive edutainment experiences, online and offline rewards. By harnessing the power of technology, MetaGreen will help accelerate the transition to a circular economy and a brighter, greener net zero future for us all!”

The metaverse is both a technological and social revolution that can foster positive impact through ESG initiatives, driving the green growth ecosystem,” said Sebastien BORGET, COO and Co-Founder of The Sandbox. ”The MetaGreen initiative from Regal Hotels Group is a first pillar that will set an example for additional environmentally-focused projects in the metaverse, to be followed by other large brands and companies worldwide. In the coming months, we hope to encourage more ESG-related development to boost the long term environmental sustainability of The Sandbox.”

The first phase of MetaGreen includes an array of eco-friendly facilities, including a green hotel, a shopping mall, an art park and a green open space for performance. Players can experience different green-themed games which intend to arouse public concern in living a green lifestyle. From 12 January to 28 February 2023, all players can have the chance to play and earn SAND from the total 50,000 SAND reward pool upon completion of all quests at MetaGreen #. Gameplay highlights are as follows:

Regal Hotels – Experience The First Eco-friendly Hotel in MetaGreen

Regal Hotels is the first eco-friendly hotel built in MetaGreen, the first green metropolis in The Sandbox. The hotel enjoys 360 degrees of magnificent green metropolis scenery equipped with a Presidential Suite, various luxurious suites, bars, alfresco dining restaurants and a wellness zone. Being the first green hotel, Regal Hotels uses wind turbines to generate energy for the cooling system. Moreover, players can interact with different Non-player Characters (NPCs) to gain various green tips like farm-to-table, sustainable wellness, energy saving, etc. through gaming, to enjoy a truly innovative green hotel experience.

Hang Seng Bank – Learn ESG Investment Knowledge at Hang Seng Bank Metaverse Branch

The launch of the Hang Seng Bank Metaverse Branch creates an engaging platform to connect the community with knowledge about ESG investments in a captivating way. Visitors can explore the double storey Hang Seng Metaverse Branch to interact with our Non-player Characters (NPCs), view information about Hang Seng’s Green NFTs, and participate in exciting mini-games that build investment knowledge. During the Lunar New Year, players who have sent e-Laisee through the Hang Seng Mobile App can receive Lunar New Year greetings from our Web3.0 God of Wealth upon completion of the mini games, and will get a chance to win 99.99% gold or other fabulous prizes!

* The promotion period is from 14 January to 10 February 2023. Terms and Conditions apply

UOB Hong Kong – Enjoy Your Artistic Journey at UOB Metaverse Art Space

UOB Hong Kong and UOB Art Academy present the UOB Art Space in MetaGreen’s Art Park to showcase the winning artworks of the UOB Art in Ink Awards in both Abstract and Landscape or Figurative categories. Players are invited to help non-player characters (NPCs) to find a missing artwork! In addition, the Bank also showcases NFT artworks created by winners of UOB Art in Ink Awards at UOB Art Space for players’ appreciation and purchase. Artwork sales will be split by Regal Hotels Group and the corresponding artist of the NFT artwork. Visit UOB Art Space now and start your art journey in the metaverse!

City’super – Regal Hotels Group x city’super Virtual Journey with MetaGreen

With the core value of “crafting a better lifestyle”, City Super Group has joined forces with Regal Hotels Group to create all-new, innovative eco-friendly experiences in MetaGreen, the first green metropolis in The Sandbox metaverse. Embark on a virtual journey with brand mascots Chef Polar and MANUAL FACTORY Bear, first completing an eco mission at LOG-ON to acquire a shopping bag, and then beating the mini challenge at city’super. The interactive games are filled with tips and tricks on reducing plastic waste, sustainable sourcing and waste management. Players are invited to learn more about responsible shopping, such as purchasing cage-free or free-range eggs and saving endangered species, such as Japanese eel and wild bluefin tuna, which can deliver positive environmental messages through gameplay. Are you ready? Enter the metaverse and kick-start your fun and sustainable journey!

The Mills – Learn about Sustainable Techstyle @The Mills

Sustainability has long been the centre of discussion in the world. With pressing issues ranging from energy-intensive production processes, and environmental pollution, to fast fashion waste, it is in need of immediate action as well as more innovative solutions to tackle issues at the root. At The Mills’ space, you will learn about techstyle innovations that help minimize garment waste, reduce production pollution, and encourage a circular economy.

Play and learn about sustainable concepts through a fun treasure hunt at the MetaGreen Mall. Complete quests to get unique wearables, earn rewards, and redeem up to $150 worth of e-coupons** for an experiential shopping spree at The Mills and Fabrica X!

**Terms and conditions apply. While stocks last

To feel the power of this charismatic green metropolis and meet those like-minded green lifestyle lovers, you can visit MetaGreen Experiential Zone at The Mills during weekends in January 2023. Being a registered member, you can “play-to-earn” multiple limited-time offers by completing the designed mission on-site.

MetaGreen Experiential Zone

Date : 14-15, 21-22, 28-29 January, 2023 (3 consecutive weekends)
Time : 11:00 am – 7:00 pm
Venue : 1/F, The Mills, 45 Pak Tin Par Street, Tsuen Wan, New Territories

Reward 1:
For new member registered on-site, a Regal Hotels Basque Burnt Cheesecake and 5,000 welcome points will be offered. (Limited quota on first-come-first-served basis)

Reward 2:
Upon completion of MetaGreen gameplay, a special gift pack will be offered. (Limited quota on first-come-first-served basis)

Reward 3:
Up to $150 shopping e-coupon (The Mills and Fabrica X) will be rewarded upon successful download and registration of NF Touch. (T&C applied)

Moreover, from 5 to 16 January, 2023, Regal Hotels will run a “MetaGreen Green Hotel Design Contest” for green life lovers to curate their ideal green hotel. The awarded masterpiece will have the chance to be displayed at the MetaGreen MICE zone. The winner will be rewarded with Regala Skycity Hotel luxurious staycation package (complimentary one-night accommodation at Regala Suite together with HK$5,000 dining vouchers; total prize value worth HK$ 30,000). Please stay tuned to Regal Hotels’ Facebook for further information.

MetaGreen is the first green metropolis in The Sandbox and comprises six uniquely interactive districts. The development will be launched in different phases, including Regal Hotels’ green hotel & residence, MetaGreen Convention Center, MetaGreen Mall, Art Park, MetaGreen Academy and Virtual Eco-travel. To learn more about MetaGreen, please visit:


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