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    You are at:Home » Sarawak Strengthens Legacy Initiatives at Malaysia Business Events Week

    Sarawak Strengthens Legacy Initiatives at Malaysia Business Events Week

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    By bizandleisure on August 22, 2024 Nation, Trade Event
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    Sarawak has made a significant impact with its first-ever stand at EVENTXPO 2024, the newest B2B tradeshow held in conjunction with Malaysia Business Events Week. Representing Kuching, Sibu, and Miri, twelve exhibitors have united to champion business event legacies in Peninsular Malaysia, driving industry growth in alignment with the Tribe Legacy Sarawak campaign.

    The long-term, positive impact of business events is not just for Sarawak, but for Malaysia to accelerate its social and economic progress. Besides monitoring and validating legacy impact, the second year of the Legacy MAP is a good time to communicate the legacy brand and embed the mindset to the Peninsular industry, thus attracting the right business events into Sarawak. Yesterday, Sarawak attracted several quality appointments with business event planners and received excellent feedback about the legacy direction. We are confident that we have made a strong first impression at EVENTXPO. ~ Amelia Roziman, CEO of Business Events Sarawak (BESarawak)

    EVENTXPO, organised by the Malaysian Association of Conference and Exhibition Organisers and Suppliers (MACEOS), launched on 19 August and is poised to become an annual platform to showcase Malaysia’s latest business event products, services, technology, trends, and insights.

    As Sarawak enters its second year of implementing the Legacy Impact Master Action Plan (Legacy MAP) 2023–2025, EVENTXPO serves as an ideal platform for exploring new opportunities.

    Datuk Dr M Gandhi, President of MACEOS, shared his vision for the long-term impact of business events in nation-building. “MACEOS has a very clear strategic roadmap. We want to position ourselves as an industry consultant that advocates business events as a key economic contributor while providing education to the industry. Ultimately, we want Malaysia to become the business events hub in ASEAN.”

    The following exhibitors are representing Sarawak at EVENTXPO 2024:

    • Borneo Convention Centre Kuching (Venue)
    • Business Events Sarawak (Convention Bureau)
    • Hemisphere Corporation (Grand Margherita Hotel and Riverside Majestic Hotel)
    • Hilton Kuching (Accommodation and Venue)
    • Imperial Hotel Miri (Accommodation and Venue)
    • Meet by Deckworks (Event Management Company)
    • Place Borneo (Professional Conference Organiser)
    • Pullman Kuching and Pullman Miri Waterfront (Accommodation and Venue)
    • RH Hotel (Accommodation and Venue)
    • Sheraton Kuching Hotel (Accommodation and Venue)
    • Techno Expo (Professional Exhibition Organiser)
    • Waterfront Hotel Kuching (Accommodation and Venue)

    Sarawak’s participation at EVENTXPO and Malaysia Business Events Week is a strategic move under the Tribe Legacy Sarawak campaign, aimed at forging key collaborations within and beyond the business events industry, and enhancing the impact of business events hosted in Sarawak and Malaysia.

    BESarawak EventXpo Kuala Lumpur MACEOS Malaysia MBEW MyCEB Sarawak Convention Bureau
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